help us support a local charity!

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The Quad Cities has been greatly impacted by the Living Land & Waters charity, and QCMB is thrilled to participate in the “You Share. We Share.” program sponsored by SUBWAY® Restaurants and Social Moms.

From now through August 31st, SUBWAY® Restaurants are partnering with local charities to give back to their communities. When you eat at SUBWAY® Restaurants in the Quad Cities area on the weekends this summer, a percentage of sales up to $10,000 will go to Living Lands & Waters. Read on to find out a little more about this program and take the LL&W challenge.

Living Lands & Waters is an industrial strength river cleanup. You may have heard about their “Great Mississippi River Clean Up” events. Since 1998, they’ve worked on 23 rivers in 20 states. With the help of over 87,000 volunteers, 8.4 million pounds of debris have been removed from U.S. waterways. (You can’t even believe the stuff they’ve had to haul off- everything from water bottles and soda cans to washing machines and hot tubs!)

The founder of Living Lands & Waters, Chad Pregracke, is a Quad City native. Growing up near East Moline, he noticed the neglected rivers and took action to clean them. His efforts have not gone unnoticed. He was the recipient of the Jefferson Award for Public Services (the American version of the Nobel Prize) in 2002 and was named CNN Hero of the Year in 2013 .

Living Lands & Waters also hopes to expand awareness of and to create a desire for environmental stewardship. They are hosting summer camps for kids later this summer in Rock Island. Families are also encouraged to volunteer for the XStream Cleanup – a Quad City-wide effort to clean creeks, drainage ways, and sections of the Mississippi and Rock Rivers.

By example and by direct instruction, we teach our children every day that the responsibility to care for our environment belongs to all of us. Here are 7 action points your family can take today (or in the near future) to make a difference.


Recycle. As soon as our children are old enough to walk, they can be a part of this process at home.
Don’t litter. Chase down the smallest piece of paper that escapes!
Choose a reusable water bottle. I know it’s more convenient to grab a disposable water bottle out of the fridge than to fill up your Nalgene, but disposable bottles have a huge environmental impact. Seventeen million barrels of oil a year are used to produce bottles, 86% end up in landfills, and it can take 700 years to decompose. Wow.
Collect trash. Gloves? Check. Garbage bag? Check. Hand sanitizer or wipes? Check. Pick up the litter left by others on your next trip the neighborhood park. (This is also a great opportunity to talk about how disgusting it is to litter!)
Turn off the water. Plug the drain and show your children just how much water is wasted if they leave the water running while they brush their teeth. It really is the little things that matter.
Sweep grass clippings away from storm drains. Grass clippings and leaves are huge contributors to water quality problems, so keep them off of the streets.
Volunteer. The August 8th XStream Cleanup is a great place to start!

It doesn’t matter how old your children are; everyone can do something.


I encourage all of our QCMB readers to go eat at a locally owned and operated SUBWAY® Restaurant this summer to support Living Lands & Water. Follow LL&W on Facebook, Twitter, and YouTube and learn more about SUBWAY® Restaurant’s “You Share. We Share.” initiative here.

This blog post is part of a paid SocialMoms and SUBWAY® blogging program. The opinions and ideas expressed here are my own.

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